advanced path
8-12 monthsConnected skill sequence

Break into Product Management

Develop the strategic thinking, technical acumen, and leadership skills needed to succeed as a product manager.

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Recommended sequence

Build the stack one skill at a time

Each guide connects forward to careers, industries, articles, lessons, and related skills.

  1. 1
    intermediate

    User Research

    Researching user needs, behaviors, and preferences to inform product decisions.

    Next in sequence: Data Analysis

  2. 2
    advanced
    Practice available

    Data Analysis

    Data analysis is the ability to turn a real question into trustworthy evidence by defining the right measure, checking data quality, analyzing patterns and uncertainty, and communicating what the data can—and cannot—support.

    Next in sequence: Project Management

  3. 3
    intermediate
    Practice available

    Project Management

    Project management is the discipline of coordinating a temporary effort toward a defined outcome by making scope, ownership, milestones, dependencies, risks, decisions, resources and changes visible enough for the team to act before problems become surprises.

    Next in sequence: Stakeholder Management

  4. 4
    beginner

    Stakeholder Management

    Managing relationships with key stakeholders to achieve organizational goals.

    Next in sequence: Market Analysis

  5. 5
    advanced

    Market Analysis

    Strategic expertise in market analysis to drive business growth and competitive advantage.

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Master the essential skills for modern digital marketing, from content strategy to data analytics and campaign optimization.

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